Sotheby's Institute of Art | 不止于艺术

Sotheby's Institute of Art

不止于艺术

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Sotheby's Institute of Art Website on Tablet
  • Year 2018
  • Services
    • User Research
    • Content Strategy
    • UX Strategy
    • Information Architecture
    • Visual Design
    • Front-end Development
    • Back-end Development
    • Content Management System
  • Visit sothebysinstitute.com
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Website

Ahead of the learning curve

Choosing a new school is a big decision, and with much of that research now taking place online, prospective students deserve an intuitive experience to help navigate the process. Our approach was heavily focused on reorganizing content and developing a navigation framework that supported a range of discovery objectives. We then layered in an engaging user experience designed to capture audience attention, promote deeper learning opportunities, and funnel users towards enrolment.

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